Event series

SMX

Advanced-level search marketing conference from Search Engine Land, with expert-led SEO, PPC and AI sessions plus in-depth Q&A. 2027 marks the twentieth anniversary of SMX Advanced and the first year it runs twice.

Covers GEOAnnualRunning since 2007

Upcoming · 6

SMX Advanced Europe 2026

29 Sep – 1 Oct 2026Berlin, Germany

Advanced-level European edition of the Search Marketing Expo series. Two days of sessions across SEO, PPC, GEO and AI followed by a dedicated deep dive day.

GEO / AI searchPPCAI

SMX Next 2026

18 November 2026OnlineFree

Free one-day online edition of Search Marketing Expo with tactic-focused SEO, PPC and AI sessions, live Q&A and product demos. Sessions are available on demand afterwards.

GEO / AI searchVirtualFree tierPPCAI

SMX Advanced San Diego 2027

17–19 March 2027San Diego, United States2027 pricing not published as of August 2026; the 2026 edition sold at $1,595-$1,745

Advanced-level search marketing conference from Search Engine Land, with expert-led SEO, PPC and AI sessions plus in-depth Q&A. 2027 marks the twentieth anniversary of SMX Advanced and the first year it runs twice.

GEO / AI searchPPCAI

SMX Munich 2027

6–7 April 2027Munich, Germany

Europe's largest professional search marketing conference, produced by a neutral editorial team rather than an agency or vendor. Two conference days on AI, SEO and PPC preceded by a workshop day.

GEO / AI searchPPCAI

SMX Advanced Boston 2027

20–22 September 2027Boston, United States2027 pricing not published as of August 2026

East coast edition of SMX Advanced, added in 2027 so that the advanced search marketing programme runs on both coasts in the same year.

GEO / AI searchPPCAI

SMX Advanced Europe 2027

2027 dates not yet announced; the 2026 edition ran 29 September - 1 October in BerlinBerlin, Germany

Advanced-level European edition of the Search Marketing Expo series, held in Berlin with sessions across SEO, PPC, GEO and AI plus a deep dive day.

GEO / AI searchPPCAI

About the series

Editions tracked
6
Organizer
Rising Media
Countries
Germany, United States
Cities
Berlin, Boston, Munich, San Diego
Frequency
Annual
First held
2007