AssociationUnited StatesPaid membership

Digital Analytics Association (DAA)

US-based professional association for digital analytics practitioners, which absorbed SEMPO in 2020 and formed a search analytics special interest group for its former members. It is now the principal professional body in North America covering measurement of organic and paid search performance.

Why it matters to search

Absorbed SEMPO in 2020; runs analytics competency framework and awards.

Digital Analytics Association (DAA) is a association based in United States. Membership is paid — individual and corporate membership tiers.

Related organizations

6 other associations, plus others based in United States.

AssociationBrazil

Non-profit trade body defending the interests of Brazilian digital services agencies, with around 600 member companies and regional chapters across eleven states plus the northern region. It is the principal agency-side association for Brazilian digital and search marketing suppliers.

abradi.com.br
AssociationPortugal

Portuguese association of digital economy companies and professionals, running research, webinars and national digital acceleration programmes. It is the main Portuguese industry body producing ecommerce and online shopping data used for market sizing in Portuguese-language search.

acepi.pt
AssociationCzech Republic

Czech ecommerce association whose members represent roughly 75 percent of Czech online retail turnover, covering the full ecommerce ecosystem from shops to logistics, payments and marketing services. Its studies and legislative guidance are the main Czech reference for ecommerce market sizing and compliance.

apek.cz
AssociationIndonesia

Association of Indonesian internet service providers, publishing the country's widely cited internet penetration survey and coordinating national interconnection. Its penetration data is the standard reference for sizing Indonesian search markets.

apjii.or.id
AssociationMalaysia

Membership organisation of country-code top-level domain registries across the Asia Pacific, coordinating shared policy, technical practice and training. It is the regional forum where ccTLD registration rules relevant to country-targeted domain strategy are aligned.

aptld.org
AssociationMexico

Mexican civil association bringing together the country's main internet industry players, producing recurring studies on digital habits and online behaviour in Mexico. Its research is one of the standard reference sources for search demand and internet adoption data in the Mexican market.

asociaciondeinternet.mx