Japanese incorporated association based in Tokyo that certifies digital marketing specialists, with more than 10,000 certified professionals across tiers from Web Analytics Consultant to Master. It is the closest thing Japan has to a formal professional credential covering search and digital measurement practice.
Web Analytics Consultant certification ladder plus web advertising and marketing technologist credentials.
Web Analytics Consultant Association (ウェブ解析士協会) is a certification based in Japan. Membership is paid — paid certification courses and examinations; membership tiers. It reports roughly 10,000 members.
6 other certifications, plus others based in Japan.
Free training platform from Ahrefs with courses on SEO fundamentals, advanced link building, blogging for business, technical and local SEO, plus an Answer Engine Optimization course and a 67-question certification exam. It is notable as one of the first vendor academies to ship formal AEO curriculum alongside classic SEO.
Japanese incorporated association that has run SEO training seminars nationwide since 2002 and awards the SEO検定 (SEO Kentei) certification across multiple levels. It is one of the few country-level SEO-specific certifying bodies anywhere, with a network of accredited SEO consultants in Japan.
UK chartered professional body for marketers, awarding Chartered Marketer status and running accredited qualifications from foundation to postgraduate level. It is the main route by which UK search practitioners obtain a chartered professional credential rather than a vendor certificate.
Subscription training platform with more than 100 on-demand courses and ten minidegree programmes covering conversion optimisation, digital analytics, growth marketing, SEO and paid media, taught by practitioners. Its analytics and CRO minidegrees are the most common formal training route for SEOs moving into measurement and experimentation.
Global digital marketing certification body with over 300,000 members and more than 75,000 certified professionals, offering a Search Marketing Specialist certification alongside professional, expert and postgraduate diplomas. Its curriculum is validated by an industry advisory council and delivered through university and college partners worldwide.
Non-profit that certifies AI companies whose training data is sourced with creator consent and licensing rather than uncredited scraping. Its certification is one of the few third-party signals available to publishers deciding which AI crawlers and model providers to permit.