Lily Ray
VP of SEO Strategy and Research · Amsive
Background
Lily Ray leads SEO strategy and research at the US agency Amsive and founded the consulting practice Algorythmic. They are widely cited on E-E-A-T, Google quality guidelines, core updates and how brands appear in AI-generated answers.
Known for: E-E-A-T research and Google quality guideline analysis
Areas of work
Publishes at
Speaks at
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