Dedicated rank tracker offering on-demand keyword position refreshes, share-of-voice metrics, Looker Studio and Search Console integrations, plus AI-answer visibility tracking.
Profound
Answer engine optimisation platform that tracks how brands appear in ChatGPT, Perplexity, Google AI Overviews and other AI systems, with citation analysis, competitive benchmarking and AI traffic attribution.
What it is
Answer engine optimisation platform that tracks how brands appear in ChatGPT, Perplexity, Google AI Overviews and other AI systems, with citation analysis, competitive benchmarking and AI traffic attribution.
It sits in the geo ai visibility category, and also covers analytics, enterprise. It is built by Profound, based in United States, and has been around since 2023. A public API is available for pulling data into your own reporting.
AI-visibility coverage
Profound includes features for measuring presence inside generative answers — the category the Atlas tracks under GEO. Coverage varies a great deal between vendors: check which models are sampled, how often, in which countries, and whether the tool measures citations, mentions or both before you compare two products' numbers.
Company background
Profound measures how brands are mentioned, described and cited by AI assistants such as ChatGPT, Google AI Overviews, Gemini, Claude and Perplexity, and sells optimization and agent-analytics products on top of that data. It raised a $96M Series C at a reported $1B valuation in February 2026. Most recent disclosed round: Series C.
Alternatives & neighbours
9 tools sharing at least one category with Profound.
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Add-on within Ahrefs that measures how often a brand and its competitors are mentioned and cited in AI Overviews and AI assistants, alongside traditional search visibility.
Tracker that queries nine large language models with buyer prompts, scores each mention from 0 to 100 and reports daily or hourly share of voice against competitors.
AI visibility monitoring tool that queries eight large language models daily and reports a visibility score, brand mentions, sentiment and the sources those models cite. Includes share-of-voice tracking against competitors and weekly email digests.
AI visibility monitoring service tracking how often a business appears in ChatGPT and Google AI Overview answers, with citation gap analysis and weekly action plans.
AI visibility analysis platform that audits how a site is represented in ChatGPT, Claude and Gemini answers and returns an optimisation playbook.
Answer engine optimisation platform tracking brand mentions across multiple AI models, with competitive intelligence, content gap analysis, citation tracking and automated recommendations.