Chinese marketing data platform offering long-tail keyword mining, industry keyword databases, Baidu ranking queries, site monitoring, an API marketplace and AI rewriting tools.
Serpstat
Growth-hacking and SEO platform with keyword research, competitor analysis, rank tracking, site audit and backlink data, plus an API for bulk data pulls.
What it is
Growth-hacking and SEO platform with keyword research, competitor analysis, rank tracking, site audit and backlink data, plus an API for bulk data pulls.
It sits in the all in one category, and also covers keyword research, rank tracking, backlinks, technical seo. It is built by Serpstat, and has been around since 2013. A public API is available for pulling data into your own reporting.
AI-visibility coverage
Serpstat includes features for measuring presence inside generative answers — the category the Atlas tracks under GEO. Coverage varies a great deal between vendors: check which models are sampled, how often, in which countries, and whether the tool measures citations, mentions or both before you compare two products' numbers.
Alternatives & neighbours
9 tools sharing at least one category with Serpstat.
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