Chinese marketing data platform offering long-tail keyword mining, industry keyword databases, Baidu ranking queries, site monitoring, an API marketplace and AI rewriting tools.
5118.com
All In OneAI visibilityEnterpriseFree tier
Similarweb
Digital intelligence platform estimating website and app traffic, audience behaviour, referral sources and market share. Has added reporting on traffic and referrals originating from AI assistants.
What it is
Digital intelligence platform estimating website and app traffic, audience behaviour, referral sources and market share. Has added reporting on traffic and referrals originating from AI assistants.
It sits in the all in one category, and also covers analytics, keyword research, geo ai visibility. It is built by Similarweb Ltd., based in Israel, and has been around since 2007. A public API is available for pulling data into your own reporting.
AI-visibility coverage
Similarweb includes features for measuring presence inside generative answers — the category the Atlas tracks under GEO. Coverage varies a great deal between vendors: check which models are sampled, how often, in which countries, and whether the tool measures citations, mentions or both before you compare two products' numbers.
The Atlas does not rank tools. No scores, no "top 10", no affiliate links. Categories are descriptive, and two tools in the same category may solve very different problems. Trial the shortlist against your own site before deciding.
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9 tools sharing at least one category with Similarweb.
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