GoogleCore UpdateConfirmed

January 2020 core update

Broad core update announced on the day of release, reported as relatively mild outside your-money-or-your-life topics.

What changed

Google announced the January 2020 core update on the day it began rolling out and said the rollout would take about a week or two. Tracking tools recorded moderate volatility, concentrated again in health, finance and other consequential categories. Google issued no new guidance and referred publishers to its 2019 core update blog post. No completion date was announced.

Timing

Rollout began 13 January 2020. No completion date was announced. Rankings typically remain unstable for the whole rollout window, so measurements taken inside it are not a reliable read on the outcome.

What it affected